Sunday 30 September 2018

Will someone please tell Pop Tarts they're not Russell Grant



Now I’m the first to send up cultural appropriation and astrology but will someone other than me tell the Kellogg Company that if you are going to talk nonsense about people’s futures then you should at least try on some level to appreciate that the craft is … at least crafted?  I mean call me a scientist but this is enough to make Russell Grant turn in his grave – or would be if he wasn’t still alive.

Firstly the primary element of any type of soothsaying is surprise and frankly there’s zero surprise to be had when one’s fortune is written not in the stars, inside a fortune cookie or in the tealeaves but on the OUTSIDE of a cardboard box.  Because it is possible to know exactly what fortune you are going to have when you pick the packet up in the supermarket.  Indeed, those seriously concerned for their future happiness who believe in the fortune telling ability of Pop Tarts can in fact simply go through all the packets in the shop in order to find the one packet promising the future they most like.  Only when the shop runs low on stock is there any element of chance or fate.

Furthermore even Russell Grant – a purveyor of pure pastures – makes some effort to involve the signs of the Zodiac.  It’s not a horrorscope if it doesn’t depend on when you were born.  When I was born the stars were in such an unfavourable conjunction that astrologers are divided as to whether I am Scorpio or Sagittarius so I always have conflicting futures according to different newspapers.  But that’s not the point.  The point is that if you are going to dabble in the world of the supernatural then you should do some basic research on the subject because it is very dangerous to meddle in things you don’t understand.  Indeed, I think I should end this blog here before I cause Pop Tarts the substantial damage to her reputation, as well as hurt, distress and embarrassment that Psychic Sally suffered …

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